Avon Ratings and Reviews
Product Reviews
ANEW Age-Transforming Concealer SPF 15
Fine lines are visibly diminished. Skin texture and clarity are improved. Reflects light away from wrinkles and disguises imperfections. Unique brush applicator. .06 oz. net wt.
Average Customer Rating:
Rating Snapshot (72 reviews)
5 stars
30
4 stars
14
3 stars
5
2 stars
4
1 star
19
45 of 72(62%)reviewers would recommend this product to a friend.
Customer Reviews for ANEW Age-Transforming Concealer SPF 15
Review 21 for ANEW Age-Transforming Concealer SPF 15
Overall:
Subtle
Location:Cleveland
AVON Online Store shopping frequency:2-3 x a year
Age:25-34
Skin tone:Fair
Skin type:Combination
Thick and Cakey
Date:February 11, 2012
"This concealer is thick and does not smooth on well. I am not impressed with the coverage and have not noticed a difference in fine lines."
Review 22 for ANEW Age-Transforming Concealer SPF 15
Overall:
Denise216
Location:PA
AVON Online Store shopping frequency:4-6 x a year
Age:55 yrs and older
Skin tone:Fair
Skin type:Combination
Very good product
Date:January 26, 2012
"This concealor (for the money) does a decent job of covering my dark circles. It did not get cakey or crease in the lines in my undereye area. I wish it could have been a bit more creamy so now what I do is rub it between my 2 fingers to get it warmed up and more creamy. Easier to go on this way. Color is great and I am pleased with this for sure. Avon makes great products and so easy on the pocketbook!"
Review 23 for ANEW Age-Transforming Concealer SPF 15
Overall:
TikiToy
Location:Spokane Wa
AVON Online Store shopping frequency:2-3 x a year
Age:35-44
Skin tone:Fair
Skin type:Dry
Drying and darking
Date:January 25, 2012
"I had to throgh this away dried my under eye area out and was way to dark."
Review 24 for ANEW Age-Transforming Concealer SPF 15
Overall:
Mommy2Alex
AVON Online Store shopping frequency:more than 6x a year
Age:25-34
Skin tone:Medium
Skin type:Normal
Works Great
Date:December 30, 2011
"I sometimes have dark circles under my eyes. This does the trick. It blends nicely and I sometimes put it on the lid of my eye to have base for my eyeshadow.
Highly recommend!"
4 of 4 people found this review helpful.
Review 25 for ANEW Age-Transforming Concealer SPF 15
Overall:
DADIE
Location:Hinesville, Ga
Age:55 yrs and older
Skin tone:Medium
Skin type:Combination
Outstanding coverage!
Date:December 21, 2011
"This concealer covers my blemishes perfectly and the under eye "fatigued look" in a way that no other product can."
5 of 5 people found this review helpful.
Review 26 for ANEW Age-Transforming Concealer SPF 15
Overall:
tink73
Location:Kentucky
AVON Online Store shopping frequency:more than 6x a year
Age:35-44
Skin tone:Fair
Skin type:Combination
I could wear this all over my face!
Date:December 14, 2011
"I love this stuff! Great coverage without being cakey. Works for covering blemishes, but is especially great under my eyes to brighten up and reduce the appearance of wrinkles. I would smear this all over my face if I thought I wouldn't use it all up too quickly!"
1 of 2 people found this review helpful.
Review 27 for ANEW Age-Transforming Concealer SPF 15
Overall:
Josetta
Location:Indianapolis, IN
AVON Online Store shopping frequency:1x a year
Age:45-54
Skin tone:Fair
Skin type:Combination
Love it!
Date:November 2, 2011
"I love this concealer. I don't have really dark circles, but it does the job and I do like that it has SPF (sun is really good to make wrinkles!) and takes care of any fine lines that might crop up (usually when I'm dehydrated a little)."
1 of 1 people found this review helpful.
Review 28 for ANEW Age-Transforming Concealer SPF 15
Overall:
tink73
AVON Online Store shopping frequency:more than 6x a year
Age:35-44
Skin tone:Fair
Skin type:Oily
Can I use it ALL over my face??
Date:August 29, 2011
"Love this, and I don't like makeup! I started using this under my eyes to help lighten and reduce the look of wrinkles. Works great there! Now I'm also using it on my nose to help keep down shine, on blemishes to cover up... Can I just use it all over my face?? Works great for making my skin look younger."
Review 29 for ANEW Age-Transforming Concealer SPF 15
Overall:
irishlady43
Location:Connecitcut
AVON Online Store shopping frequency:4-6 x a year
Age:45-54
Skin tone:Fair
Skin type:Combination
not sure when to put on
Date:July 26, 2011
"I had high hopes for this concealer, I have problems with concealer creasing in the under eye area. This one doesn't work over make up, it does some weird powdery thing. Works a little better to put on first and let dry, but still sometimes does the weird powdery thing. I don't think I would buy this one again. I am 50+ woman and having a hard time finding a good under eye concealer that doesn't crease or go funky."
Review 30 for ANEW Age-Transforming Concealer SPF 15
Overall:
lauriew
Location:Central California
AVON Online Store shopping frequency:4-6 x a year
Age:45-54
Skin tone:Medium
Skin type:Normal
ANEW Age-Transforming Concealer
Date:February 28, 2011
"This is a terrific concealer. I use it along with the Healthy Makeup Mousse Foundation. After it "sets", my face has a very smooth, highlighted look. The brush system is OK, but the tube contains a very small amount of product. I used to use Beyond Color concealer, and that would last me a very long time. I ran out of this Anew concealer in a little over a month, which is fast for me."
Review 31 for ANEW Age-Transforming Concealer SPF 15
Overall:
Lorriemt
Location:Norfolk, VA
AVON Online Store shopping frequency:more than 6x a year
Age:35-44
Skin tone:Medium
Skin type:Oily
Waste of Money
Date:February 9, 2011
"This stuff does not blend well at all. It is impossible to use the brush to apply it because of how it comes out. While trying to blend it, it clumps up. Within a an hour it settles in your lines! The formula needs to be not so thick and maybe have a sponge applicator instead."
1 of 1 people found this review helpful.
Review 32 for ANEW Age-Transforming Concealer SPF 15
Overall:
Abby123
Location:Dallas, Tx
AVON Online Store shopping frequency:more than 6x a year
Age:35-44
Skin tone:Medium
Skin type:Normal
Worst Purchase
Date:February 6, 2011
"I do not recommend this product. It left my skin feeling rough. When I tried to apply it with the brush, would not apply correctly. I tried to use my fingers but it caused little balls to form and roll off my face."
0 of 1 people found this review helpful.
Review 33 for ANEW Age-Transforming Concealer SPF 15
Overall:
quietone
AVON Online Store shopping frequency:4-6 x a year
Age:35-44
Skin tone:Medium
Skin type:Oily
No good for me!
Date:January 29, 2011
"This made my eyes puffy and highlighted the wrinkles. I think I had an allergic reaction to the ingredients, won't be using again"
Review 34 for ANEW Age-Transforming Concealer SPF 15
Overall:
soozaayb
Location:Jersey Shore, NJ
AVON Online Store shopping frequency:more than 6x a year
Age:35-44
Skin tone:Fair
Skin type:Combination
LOVE this concealer!
Date:December 12, 2010
"goes on smooth and doesn't "pull" the skin under your eyes. stays on all day and hides all those lines and dark circles. won't use any other concealer!"
1 of 1 people found this review helpful.
Review 35 for ANEW Age-Transforming Concealer SPF 15
Overall:
pleiades
Location:Huntington TX
AVON Online Store shopping frequency:4-6 x a year
Age:25-34
Skin tone:Medium
Skin type:Dry
I DETEST this concealer!!!!
Date:June 8, 2010
"*Runny coverage . *Takes to long to dry. * After it's dry it comes off with my foundation. Don't waist your money, choose something better."
Review 36 for ANEW Age-Transforming Concealer SPF 15
Overall:
Kelsey83
Location:Colorado
AVON Online Store shopping frequency:more than 6x a year
Age:25-34
Skin tone:Fair
Skin type:Combination
Great purchase
Date:May 25, 2010
"I am always nervous when buying make up online because I'm not exactly sure of my skin tone....however, the one I purchased matched perfectly! It stays on all day with out feeling heavy or looking "caked-on". I would definitely recomment this product!"
2 of 2 people found this review helpful.
Review 37 for ANEW Age-Transforming Concealer SPF 15
Overall:
mid30girl
disappointed
Date:April 3, 2010
"fyi: natural medium is orange.
it is difficult to know how much you are twisting for. it dries very quickly, so despite the applicator brush, you still need to smudge it in with your finger or sponge one area at a time, or it will dry in hard spots on your face. mine is definitely the wrong color, but provides little coverage anyway. i purchased it for some sun spots. 2nd disappointment from Anew makeup - i don't like the foundation either."
it is difficult to know how much you are twisting for. it dries very quickly, so despite the applicator brush, you still need to smudge it in with your finger or sponge one area at a time, or it will dry in hard spots on your face. mine is definitely the wrong color, but provides little coverage anyway. i purchased it for some sun spots. 2nd disappointment from Anew makeup - i don't like the foundation either."
Review 38 for ANEW Age-Transforming Concealer SPF 15
Overall:
soozaayb
Location:Jersey Shore, NJ
AVON Online Store shopping frequency:more than 6x a year
Age:35-44
Skin tone:Fair
Skin type:Combination
Favorite Concealer
Date:March 31, 2010
"I love this concealer. It's the only concealer I've used that doesn't feel like I'm pulling the skin under my eyes when applying. Lasts all day and takes the puffiness away."
2 of 2 people found this review helpful.
Review 39 for ANEW Age-Transforming Concealer SPF 15
Overall:
Angellove
Location:Detroit, MI
Age:45-54
Skin tone:Medium
Skin type:Combination
Expected More
Date:February 6, 2010
"Although I love all the ANEW products that I have tried, this particular product did not meet my expectations. It really did not provide the coverage I've experienced with other concealers I've used in the past."
Review 40 for ANEW Age-Transforming Concealer SPF 15
Overall:
slrv01
Not worth the trouble
Date:November 13, 2009
"The concealer itself is fine (but nothing above average). The problem is the dispenser. You twist and twist and nothing comes out. You continue to twist and a big blob comes out. Not worth the trouble."