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ANEW Age-Transforming Foundation
Avon Color best seller!
A natural finish, full coverage luxurious foundation featuring ANEW Skincare Technology outsmarts the look of aging.
Instantly - minimizes the appearance of fine lines and wrinkles, pores and age spots. After 1 week—over 90% of women showed improvements in skin texture and clarity. After 4 weeks—over 90% of women showed a reduction in fine wrinkling and a more even appearance in natural skin tone. Minimizes the look of fine lines and wrinkles & age spots. Natural radiant finish. Full coverage. 1 fl. oz.
Average Customer Rating:
Rating Snapshot (213 reviews)
5 stars
124
4 stars
24
3 stars
19
2 stars
21
1 star
25
153 of 213(72%)reviewers would recommend this product to a friend.
Customer Reviews for ANEW Age-Transforming Foundation
Review 1 for ANEW Age-Transforming Foundation
Overall:
annelm
Location:Houston, TX
AVON Online Store shopping frequency:more than 6x a year
Age:55 yrs and older
Skin tone:Fair
Skin type:Oily
Best Age Makeup ever
Date:May 14, 2013
"I have used and tried drugstore name and even brand name products for age defying coverage and nothing beats Avon. It goes on smoothly and has great coverage without showing lines and clumping up."
Review 2 for ANEW Age-Transforming Foundation
Overall:
JKT27
Location:San Mateo, CA
AVON Online Store shopping frequency:more than 6x a year
Age:45-54
Skin tone:Medium
Skin type:Normal
VERY PASTY
Date:May 13, 2013
"this did not work for me. It was very sticky going on and did not blend well. I would not recommend this product"
Review 3 for ANEW Age-Transforming Foundation
Overall:
BunkyBo
Age:55 yrs and older
Skin tone:Fair
Skin type:Normal
Great Value
Date:April 4, 2013
"I would like the same product in a slightly thicker (read more coverage) formula."
Review 4 for ANEW Age-Transforming Foundation
Overall:
jokersue
seemed old
Date:March 30, 2013
"is clumpy. maybe old. strong smell (unplesant)"
Review 5 for ANEW Age-Transforming Foundation
Overall:
dramama1
Location:Austin, TX
AVON Online Store shopping frequency:4-6 x a year
Age:45-54
Skin tone:Fair
Skin type:Combination
Great Makeup
Date:February 26, 2013
"I like this makeup because it doesn't make me "feel" like I'm wearing makeup. I don't feel like I am wearing makeup when I put it on. They have a great range of colors too."
Review 6 for ANEW Age-Transforming Foundation
Overall:
northerngirl
Location:Georgia
AVON Online Store shopping frequency:2-3 x a year
Age:55 yrs and older
Skin tone:Fair
Skin type:Dry
Like the make-up, don't like the pump top.
Date:February 22, 2013
"I've just started using this foundation and do like it. Goes on good and covers well. The only thing I don't like about it is the pump top on the bottle. Sometimes I just need a "dab" and always get too much with the pump no matter how careful I am. I end up either wasting some or opening the bottle to put some back. I looking for another top to fit the bottle."
Review 7 for ANEW Age-Transforming Foundation
Overall:
Olddoll
Location:Indiana
AVON Online Store shopping frequency:4-6 x a year
Age:55 yrs and older
Skin tone:Medium
Skin type:Dry
I LOVE IT!
Date:February 22, 2013
"I have used this product since it came out. I just hold my breath they will dicontnue it!! I love the sheen it gives my skin...a glow if you will. I am 70 and my skin is becoming drier and this doesn't show fine lines and wrinkles like some of the foundations that tend to dry on the skin and enhance defects such as wrinking........Please DO NOT discontinue this product!!"
3 of 3 people found this review helpful.
Review 8 for ANEW Age-Transforming Foundation
Overall:
ccrider1
Location:new franken, wi
AVON Online Store shopping frequency:4-6 x a year
Age:55 yrs and older
Skin tone:Medium
Skin type:Normal
anew age transforminf foundation
Date:February 13, 2013
"It really wasn't what I expected at all. It was kinda thick feeling"
Review 9 for ANEW Age-Transforming Foundation
Overall:
demaree
Location:Americus, GA.
AVON Online Store shopping frequency:4-6 x a year
Age:45-54
Skin tone:Medium
Skin type:Normal
demaree
Date:February 7, 2013
"This is a great product, it really makes a difference at my age. Thanks again."
Review 10 for ANEW Age-Transforming Foundation
Overall:
caroljeanne
Location:Northern CA
AVON Online Store shopping frequency:1x a year
Age:55 yrs and older
Skin tone:Fair
Skin type:Combination
ANEW not so good
Date:February 6, 2013
"I did not like this foundation at all! Very little coverage and too shiny. Any tips on what I might be doing wrong would be appreciated. I really want to return it if possible. If not I don't think I will be using any more Avon products."
Review 11 for ANEW Age-Transforming Foundation
Overall:
gerri
Age:55 yrs and older
Skin tone:Medium
Skin type:Normal
allergic reaction?
Date:February 6, 2013
"unfortunately, I seemed to have an adverse reaction to this. Reddened my skin and made it break out with little bumps all over. going in the trash."
Review 12 for ANEW Age-Transforming Foundation
Overall:
Oct29
Location:Mount Washington
AVON Online Store shopping frequency:more than 6x a year
Age:55 yrs and older
Skin tone:Fair
Skin type:Normal
Great coverage
Date:February 5, 2013
"This makeup has great coverage without being cakey. Great for older skin since it does not crack when you smile."
Review 13 for ANEW Age-Transforming Foundation
Overall:
americangirl
Location:Washington
AVON Online Store shopping frequency:more than 6x a year
Age:45-54
Skin tone:Medium
Skin type:Dry
Excellent Foundation
Date:February 1, 2013
"I am delighted with this foundation. Enough shades for a great match and Anew quality. I choose the Medium Beige and the Sand Beige is also a good choce for me as I have yellow undertones and medium skintone.
I also love this finished with the mineral powder pressed foundation for flawless look. This is a creamy easy to apply foundation and I am glad I tried it. Will continue to purchase."
1 of 1 people found this review helpful.
Review 14 for ANEW Age-Transforming Foundation
Overall:
cottagecuttie
Location:Ohio
AVON Online Store shopping frequency:2-3 x a year
Age:55 yrs and older
Skin tone:Fair
Skin type:Dry
Date:January 25, 2013
"I've been using ANEW Age Transforming Foundation -Ivory
for that last 12 months. It's great. Before, I was a Clilnique user for several years, but in moving to the rural part of our state I had a hard time finding Clinique and so tried Avon ANEW. It stays on all day, coverage is great, my fine lines are almost invisible."
for that last 12 months. It's great. Before, I was a Clilnique user for several years, but in moving to the rural part of our state I had a hard time finding Clinique and so tried Avon ANEW. It stays on all day, coverage is great, my fine lines are almost invisible."
Review 15 for ANEW Age-Transforming Foundation
Overall:
Birdwatcher1310
Location:Street, MD
AVON Online Store shopping frequency:more than 6x a year
Age:45-54
Skin tone:Fair
Skin type:Normal
Impressive
Date:January 25, 2013
"I have been using mineral foundation for the past several years and had strayed away from liquid foundations. I decided to give this one a try because of its claims and promises of younger looking skin. Well I must admit, I'm impressed. I have been using this product for about 3 weeks and definitely tell a difference in my skin tone. Would definitely recommend and will continue to use. Please note that I use a tinted moisturizer under the foundation and complete the look with Ideal Flawless Loose Powder. My skin looks and feels great!"
Review 16 for ANEW Age-Transforming Foundation
Overall:
K1mberlea
Location:Florida
AVON Online Store shopping frequency:more than 6x a year
Age:25-34
Skin tone:Fair
Skin type:Combination
Awful
Date:January 16, 2013
"This foundation made my skin look horrible. I would rather wear no make up at all than to wear this. It is oily & I feel makes my face look more aged. The color match was off. While I was blending it, the makeup began to flake up and I had to wipe most of it off."
Review 17 for ANEW Age-Transforming Foundation
Overall:
pkitty
Location:Newburgh, IN
AVON Online Store shopping frequency:4-6 x a year
Age:55 yrs and older
Skin tone:Fair
Skin type:Combination
Too shiny and too yellow.
Date:January 12, 2013
"I purchased the ivory and it is entirely too yellow. I would prefer a more pink ivory. I have normal skin but this makeup gives a sort of unnatural odd shine to my skin. Powder helps some but not much. I tried this four times before throwing it away. I use many of the Anew line products and love all of them but the makeup just doesn't work for me. I went back to the Avon Ideal Flawless liquid and will stay with that."
Review 18 for ANEW Age-Transforming Foundation
Overall:
JudyE
Location:Los Angeles, ca
AVON Online Store shopping frequency:1x a year
Age:45-54
Skin tone:Medium
Skin type:Combination
Pretty Good
Date:January 11, 2013
"I love the product. Only reason not a 5 star is because of the scent. Not a good smell."
Review 19 for ANEW Age-Transforming Foundation
Overall:
SueCB
Location:Tennessee
AVON Online Store shopping frequency:2-3 x a year
Age:55 yrs and older
Skin tone:Medium
Skin type:Normal
GREAT MAKEUP
Date:January 8, 2013
"This is the makeup for me. I have used this for several years and it gives the most natural look for me. Wouldn't think of using any other."
1 of 1 people found this review helpful.
Review 20 for ANEW Age-Transforming Foundation
Overall:
Crimmins
Location:Pequot Lakes MN
AVON Online Store shopping frequency:1x a year
Age:55 yrs and older
Skin tone:Medium
Skin type:Normal
Love the product but the color is too light
Date:January 1, 2013
"I like the way the foundation goes on but it is too light in color. My complexion looks so pale."