Avon Ratings and Reviews
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ANEW Age-Transforming Foundation
Avon Color best seller!
A natural finish, full coverage luxurious foundation featuring ANEW Skincare Technology outsmarts the look of aging.
Instantly - minimizes the appearance of fine lines and wrinkles, pores and age spots. After 1 week—over 90% of women showed improvements in skin texture and clarity. After 4 weeks—over 90% of women showed a reduction in fine wrinkling and a more even appearance in natural skin tone. Minimizes the look of fine lines and wrinkles & age spots. Natural radiant finish. Full coverage. 1 fl. oz.
Average Customer Rating:
Rating Snapshot (213 reviews)
5 stars
124
4 stars
24
3 stars
19
2 stars
21
1 star
25
153 of 213(72%)reviewers would recommend this product to a friend.
Customer Reviews for ANEW Age-Transforming Foundation
Review 21 for ANEW Age-Transforming Foundation
Overall:
SSWPHX
AVON Online Store shopping frequency:2-3 x a year
Age:55 yrs and older
Skin tone:Fair
Skin type:Dry
anti-aging foundation
Date:December 27, 2012
"This is a very nice lightweight foundation. The fact that it is so lightweight is also the reason I rate it a 4 instead of a 5. It is called full coverage, but I would call it medium coverage. Still, it provides some shimmer to my face and works well with the Avon moisturizers I use."
Review 22 for ANEW Age-Transforming Foundation
Overall:
Starlight66
Location:Beech Grove, IN
AVON Online Store shopping frequency:4-6 x a year
Age:45-54
Skin tone:Medium
Skin type:Combination
FINALLY!!
Date:December 21, 2012
"Yes! Finally a liquid foundation that does not feel heavy on the face nor does it give you the wrinkled look. It blends very well with your skin color and leaves no line. It feels great! For many years, I quit wearing makeup because it felt or looked horrible and broke me out. I was a little skeptical to try this one, but the description "age-defying" caught my attention so I took the chance and with a little help from the virtual makeup guide, I chose the perfect shade for me. Now I love wearing makeup and I feel beautiful! My skin looks younger too! Thank you Avon!!"
1 of 1 people found this review helpful.
Review 23 for ANEW Age-Transforming Foundation
Overall:
stagirl74
Location:Boston MA
AVON Online Store shopping frequency:4-6 x a year
Age:35-44
Skin tone:Fair
Skin type:Combination
Comparable with High-End Foundations
Date:December 13, 2012
"I'm trying to be savvy-er about my money, so decided to try Anew foundation. I love it! It is moisturizing, goes on easily, and provides full coverage without being too much. I would highly recommend to anyone who uses high end products as I feel it's comparable to some I've used in the past."
1 of 2 people found this review helpful.
Review 24 for ANEW Age-Transforming Foundation
Overall:
DIYDiva
Location:Corona, CA
AVON Online Store shopping frequency:4-6 x a year
Age:45-54
Skin tone:Medium
Skin type:Oily
Absolutely Awful!
Date:December 9, 2012
"Even as I was applying this make-up, my skin looked worse than it does bare. (at 45, I have large pores and a blotchiness from sun damage) There is a shimmer or something that instantly makes the skin look oily and it "highlights" every single pore. Just like when one paints a wall, the shinier (glossier) the finish, the more the imperfections in the wall will show. The flatter the finish, the better the wall looks. It's the same concept here. This looked so bad that I had to go right out and buy something else.There was no way I could wear it one more day or even for the rest of the day."
Review 25 for ANEW Age-Transforming Foundation
Overall:
Lindy1
Location:CA
AVON Online Store shopping frequency:more than 6x a year
Age:55 yrs and older
Skin tone:Medium
Skin type:Dry
Perfect for me
Date:December 9, 2012
"Every word that is used to describe this product I find to be absolutely true. I will continue to purchase this product and hope that it will not be discontinued!
Many thanks!"
1 of 1 people found this review helpful.
Review 26 for ANEW Age-Transforming Foundation
Overall:
c3tilta
Location:Chadbourn, NC
AVON Online Store shopping frequency:1x a year
Age:55 yrs and older
Skin tone:Fair
Skin type:Normal
Anew Age transforming foundation
Date:December 7, 2012
"I love this foundation. When I put it on, you can't tell I've got any makeup on. It makes my face feel so soft, and smooth. I've used this for about 2 years now. Please, Avon, don't ever stop selling this makeup!"
1 of 1 people found this review helpful.
Review 27 for ANEW Age-Transforming Foundation
Overall:
TDW627
ANEW Age-Transforming Foundation
Date:December 5, 2012
"My sister introduced this product to me a few years ago. I love it! The color is a great match for my complexion and it provides great coverage with a natual look."
1 of 1 people found this review helpful.
Review 28 for ANEW Age-Transforming Foundation
Overall:
ckccpa
AVON Online Store shopping frequency:4-6 x a year
Age:35-44
Skin tone:Fair
Skin type:Combination
Love it!
Date:November 28, 2012
"I love this product. It gives me full coverage and has a slight shimmer to it. I wish I would have discovered it sooner."
1 of 1 people found this review helpful.
Review 29 for ANEW Age-Transforming Foundation
Overall:
lyndyhen
Location:Louisville, KY
AVON Online Store shopping frequency:2-3 x a year
Age:55 yrs and older
Skin tone:Fair
Skin type:Dry
MATURE SKIN LOVES THIS FOUNDATION
Date:November 27, 2012
"I HAVE BEEN LOOKING FOR THE PERFECT MAKE UP FOR SEVERAL YEARS AND FINALLY FOUND IT. ALTHOUGH I HAVE GOOD SKIN FOR MY AGE, I WANTED A MAKE UP THAT WOULD MAKE DRY SKIN LOOK FABULOUS. THIS MAKE UP REFLECTS LIGHT AND MAKES SKIN LOOK DEWY WITHOUT SETTLING IN LINES. THANKS, AVON."
Review 30 for ANEW Age-Transforming Foundation
Overall:
tryjan
Location:Lawrence, KS
AVON Online Store shopping frequency:2-3 x a year
Age:55 yrs and older
Skin tone:Fair
Skin type:Dry
Wonderful makeup for dry skin
Date:November 13, 2012
"Anew Make-up stays on all day, into the evening. Doesn't disappear."
Review 31 for ANEW Age-Transforming Foundation
Overall:
krickett
Location:oregon coast
AVON Online Store shopping frequency:1x a year
Age:55 yrs and older
Skin tone:Medium
Skin type:Normal
FOUNDATION ANEW
Date:October 17, 2012
"this product feels so light and smooth on my skin, i have never felt this in a foundation before. the first couple days i didn't notice much, but then my skin starting covering and this product is just out of this world. love it love it love it"
Review 32 for ANEW Age-Transforming Foundation
Overall:
JoyceJ
Location:Nevada
AVON Online Store shopping frequency:2-3 x a year
Age:45-54
Skin tone:Medium
Skin type:Combination
ANEW -Age-Transforming Foundation
Date:October 11, 2012
"Absolutely love this foundation, its light, smooth and creamy. Living in the desert my skin can be either hot and oily in the summer or dry in the winter and this foundation is perfect in any situation."
Review 33 for ANEW Age-Transforming Foundation
Overall:
ScatteredLeaves
Location:VA
AVON Online Store shopping frequency:more than 6x a year
Age:55 yrs and older
Skin tone:Fair
Skin type:Combination
ANEW Age Transforming Foundation
Date:October 11, 2012
"This product covers a variety of skin blemishes really well, and doesn't cause an allergic reaction which I have with so many other products on the market."
Review 34 for ANEW Age-Transforming Foundation
Overall:
hershey
awesome
Date:October 11, 2012
"I purchased this for my mom and she lovesss it, it looks great and feels very light. I tried it on too once and i absolutely love it :D"
Review 35 for ANEW Age-Transforming Foundation
Overall:
Jeannerie
Location:north/central Jersey
AVON Online Store shopping frequency:1x a year
Age:55 yrs and older
Skin tone:Fair
Skin type:Normal
Help for Aging Skin
Date:October 2, 2012
"I love this foundation. It goes on smoothly, thinly and evenly, covering any spots and giving a fresh look. I've tried other foundations and found them too heavy. This product does the job without the heavy wrinkled look. Makes my face glow and look younger. Great product for a great price!"
Review 36 for ANEW Age-Transforming Foundation
Overall:
Phillyfan
Location:Philadelphia PA
Age:55 yrs and older
Skin tone:Medium
Skin type:Normal
Excellent purchase
Date:September 21, 2012
"I am an older woman who wanted a product that had good coverage, but most importantly had a natural look. I saw this recommended on the internet, tried it and it has lived up to my exceptations. I've finally found a product that fills my needs."
Review 37 for ANEW Age-Transforming Foundation
Overall:
MUAddict83
Location:Kansas City, KS
AVON Online Store shopping frequency:2-3 x a year
Age:25-34
Skin tone:Medium
Skin type:Combination
Very Nice Foundation!
Date:September 15, 2012
"Really nice foundation! I have really bad acne scars, some wrinkles, and dry skin on the cheeks and this foundation does wonderful on my skin. The foundation is buildable to help cover scars and it is not sticky. A big plus to me. It leaves a nice matte and a hint of sheer finish to it. Will definately order again."
Review 38 for ANEW Age-Transforming Foundation
Overall:
kmags
Age:55 yrs and older
awful
Date:September 14, 2012
"this foundation is extremely thick and does not glide on it also settles into your fine lines making them very noticable"
Review 39 for ANEW Age-Transforming Foundation
Overall:
RMae
Incredible Product
Date:September 13, 2012
"I have always had very bad acne and I have never been able to find a foundation that will not break me out...until now! This foundation gives me the coverage I desire, in a color that's perfect for my skin tone, and it doesn't break me out AT ALL! Best purchase I ever made! :)"
2 of 2 people found this review helpful.
Review 40 for ANEW Age-Transforming Foundation
Overall:
Annliz
Location:Ohio
AVON Online Store shopping frequency:2-3 x a year
Age:45-54
Skin tone:Fair
Skin type:Combination
Hard to apply
Date:September 7, 2012
"I was hoping for a great foundation with light coverage that was easy to apply. This is heavier than I thought and also so hard to work into to my skin. It's not drying at all which I do like, but it really takes some time to blend it in with my make up sponge."